In February and March of 2008, WNCX.com broke the “fourth wall” with AutoTrader.com by utilizing the technology of Rovion which allowed our legendary afternoon drive personality, Michael Stanley, to walk out onto the screens of thousands of WNCX website visitors and tell them about AutoTrader.com. As a result, the client received tens of thousands of impressions and many entries into a cross promoted contest. They felt so strongly about the results that they are looking to repeat the program again in 2009!
